Slice is now in its second year of working for Fun on the Floor (a collective of the UK’s carpet manufacturers & retailers).
The campaign is all about making people remember how carpet can transform a room, how carpet is back on the interior fashion radar and dispelling some of the myths around carpet.
For year 2 we have created a beautiful trend report, that we will use as collateral for all the interiors press. The report was commissioned by a specialist interiors trend forecasting agency and presents 5 key trends for the next 18 months.
Each trend was interpreted and shot by a stylist and professional photographer and we made carpet the hero in every image. Taking pantone colour ways on the floor for each trend and also dressing the room with all the other items from furniture to lamps in order to get the look.
The report also has comments from this year’s brand new expert panel – which includes Danielle Proud, Andrea Maflin, Steve Elliot and Victoria Redshaw. For more information go to www.funonthefloor.com
